Ditch the ads and attract new clients for #free
Let’s face it: Promotions, specials, and ads are costly and usually lead to one-time visits from bargain hunters. If they work at all.
And relying on word of mouth alone to grow your business? Psh, never works.
Learn the right way to grow your audience and client base on social media and ditch the ads for good.
Enter Social Media Mastery for Salon Owners, the one and done way to supercharge your growth on the ‘Gram and in your salon
Finally become the go-to beauty salon in your area while:
Attracting new, premium clientele
Engaging existing clients so they’ll visit again and again
Promoting your team’s expertise and skill
Getting FREE brand exposure and marketing
This course is for you if:
😫 You dread posting to social media, even through you know you *should* do it
😫 Your current content strategy consists of random shots of your salon ... and dog pics
😫 You kinda sorta know what your audience wants. Sometimes?
😫 “Wait, you can get bookings from social media?” Says you, daily
😫 The thought of creating Reels puts you into a cold sweat
😫 You panic scroll your competitor’s page at 2 a.m. How did they get so many followers?
I’m spilling the tea on how I grew my beauty business to 7-figures without paid ads and crazy promo offers
Each module of Social Media Mastery was created exclusively for beauty salon owners to grow your reach online (psst, so you can get more clients in the door locally):
Module 1: Finding future clients
You dread posting to social media, even through you know you *should* do it
Module 2: Getting Found On IG
Optimize your bio, story highlights, and Instagram account for maximum discoverability so you get found more often and by the right people.
Module 3: Panic-free Content Creation
Never worry about what content to create again. Plus avoid this common content mistake that hurts your reach and engagement!
Module 4: Taking Killer Photos
Pictures speak louder than words! Capture your expertise with enviable results photos that your future clients won’t be able to resist.
Module 5: Reels That Slay
Take advantage of video on Instagram to attract new viewers and expand your reach. Avoid these common pitfalls and create Reels that make you memorable
Module 6: Stories That Sell
Keep your branding on point to promote and sell to your hottest audience and set yourself apart from the competition.
Module 7: #Supercharged Engagement
Get your content in front of a massive audience with the right mix of hashtags at the right time.
Social media is the secret weapon of successful salon owners
How do I know?
I grew my salon business to over 7-figures in just a few short years, and I did it on Instagram!
Hey, I'm Lauren Lappin
Without social media, I’d probably still be offering lash services out of my spare bedroom.
Instead, my salon has over 10K Instagram followers, is the premier luxury beauty salon in my area, and my team averages $85K/month in earnings.
It’s not magic ... it’s the algorithm! When you get the right mix of content in front of the right audience, amazing things can happen for your local salon business.
Join Social Media Mastery for Salon Owners and get instant access to:
👉🏼 7 modules of content
designed to help you master Instagram
👉🏼 Pre-recorded videos
to help you get started and begin training your team
👉🏼 Worksheets, tutorials, and examples
to design your brand, find your people, and promote your salon effectively
👉🏼 12 months of access
so you learn at your own pace!
YUP, I NEED THIS
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