How much should you actually pay yourself?
May 21, 2026
Plenty of beauty business owners will tell you, with a strange sort of pride, that they have never paid themselves a wage. If that is you, this one matters. A quick note before we start: this is general information, not personal financial advice, so always run your own situation past your accountant or bookkeeper.
Why so many salon owners pay themselves nothing
In the early days, cash flow is often low and sporadic, so skipping your own pay can feel like the responsible thing to do. Plenty of owners pour every dollar back into the business for years. It is understandable, and sometimes necessary right at the start. The problem is when it quietly becomes the permanent setup.
The hidden trap for sole traders
If you are a sole trader without a set wage, things get murky fast. You start paying for bits and pieces through the business, some weeks more, some weeks less, and none of it tracked. Then your accountant tells you the business made a healthy profit, and you are left wondering where it all went. It went on fancy dinners, the course you didn't really need, the products that looked good at the time. An untracked owner draw quietly swallows your profit.
Why paying yourself actually matters
Here is the real reason this is so important: you cannot sustain the hours and the hard work for years on end if you never feel financially rewarded for it. Growing a business is satisfying, and watching your personal account stay flat while you graft is the fast track to burnout and resentment. Seeing a regular wage land, even a modest one, is what keeps the whole thing feeling worthwhile.
A rough starting point
A general rule of thumb in Australia is around 10 percent of your total revenue, so a business turning over 4,000 dollars a week might support roughly 400 dollars a week to the owner. Treat that as a loose guide only. Your overheads, loans, rent and wages all change the picture, and some seasons you might draw more, for example when you want to look stronger to a lender. This is exactly the kind of number to set with your accountant rather than off a blog.
Sole trader or company?
How you pay yourself depends on your structure. As a sole trader in Australia you can withdraw a regular amount, which is then taxed at the personal rate at year end. Once you are bigger, with strong profit and a team, a company structure can bring tax and legal advantages: you go on the payroll, pay yourself a proper wage, pay yourself superannuation, and you become easier to lend to. Super is the big one many sole traders skip, because the law does not force you to pay it, and future you will be very glad you did. Changing structure has setup and ongoing costs, so it is another decision for your accountant.
The bottom line
If you can pay yourself something, do. Whether it lands through payroll or a regular sole trader withdrawal matters far less than the habit of paying yourself consistently and tracking it. Get the advice first, then start. It feels a world better when the hard work finally shows up in your own bank account.
If you want to get your numbers in order and build a business that genuinely rewards you, that is exactly what we work on inside the Salon Goals Academy. Jump on the waitlist and come and join us.